A swimming experience that is more than skin deep
The effectiveness of bathing in magnesium chloride has been documented in the health and wellness industry for decades – and exemplified by the Dead Sea – and now swimmers can experience the same skin soothing properties with Waterco’s new Mineral Crystals.
Working alongside existing water balancing chemicals, this high quality, fast dissolving product not only purifies pool water with a blend of naturally occurring minerals but also moisturises your skin as you swim.
“A growing number of property owners are realising that a pool is a long-term investment and that the health and environmental benefits of more natural water are vital to their wellbeing,“ said Waterco’s water treatment product manager Victor Quijada. “Mineral Crystals enhances the swimming experience by working with nature to transform your pool into a therapeutic oasis.”
A large body of mainly anecdotal evidence has shown that magnesium salts, the main mineral in the Dead Sea and naturally occurring in the human body, markedly improves skin hydration, soothes common skin ailments such as dermatitis, eczema and psoriasis, and provides temporary relief from muscular inflammation and fatigue.
“The common effects associated with chlorine, including red eyes and dry skin, are relieved by the comforting properties of Waterco’s system,” said Victor.
“Magnesium chloride is also known for its mild flocking abilities, which helps to filter out particularly fine material such as dust and dirt. This reduces the need for additional chemicals like clarifiers and algaecides, delivering pool owners further cost savings.”
The benefits of Waterco’s Mineral Crystals include:
- A fast dissolving formula that leaves skin feeling soft and smooth
- Soothes common skin ailments such as dermatitis, eczema and psoriasis
- Transforms your swimming pool into a therapeutic oasis
- Gentle formulation that has little to no taste
- It can be used in any type of pool (not necessarily required a salt water chlorinator)
Mineral Crystals is the latest innovation from Waterco’s research and development team, which is responding to the growing trend known as ‘holistic consumerism’.
“More people are buying things that make them feel good all over – their minds, bodies and belief systems – and pool owners are starting to care more about the products they purchase from a quality and environmental aspect,” Victor said.
